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| Name | New-Age Indian Consumers | Superleap Podcast ft. Arindam, Mikhil, & Yushika ๐๏ธ Biswa | SP 01 |
| Video Uploader | Video From Superleap |
| Upload Date | This Video Uploaded At 07-06-2024 13:30:21 |
| Video Discription | Join us on the first episode of the #SuperleapPodcast to understand the 'New-Age Indian Consumers' with insights from Arindam Paul from Atomberg ๐, Mikhil Innani from Apollo Finvest ๐ฐ, and Yushika Jolly from Paradyes ๐ฉ๐ปโ๐ฆฐ. Watch the full episode as comic/writer and our host #BiswaKalyanRath talks to these guests and unfolds some interesting stories. ๐ Subscribe and hit the bell icon to stay updated with our latest episodes! Superleap is the modern AI CRM your team needs to unlock peak productivity. It is fast, easy, flexible, and intelligent, helping you focus on selling while Superleap's AI does the rest. โณ Join the waitlist here: https://superleap.com/ ๐ Follow Us @SuperleapAI: LinkedIn: https://linkedin.com/company/superleapai Instagram: https://instagram.com/superleapai X: https://twitter.com/superleapai ๐ Follow #BiswaKalyanRath @yokalyanyo : Instagram: https://instagram.com/biswakalyanrath/ ๐๏ธ #ArindamPaul: The Founding Member and Chief Business Officer of #Atomberg, Arindam has scaled the company from the ground up, revolutionising the energy-efficient and intelligent ceiling fans market. He shares his journey, challenges, and insights into evolving customer behaviour and retail distribution. LinkedIn: https://www.linkedin.com/in/paularindam/ X: https://twitter.com/arindam___paul ๐๏ธ #MikhilInnani: As the CEO of Apollo Finvest, Mikhil brings his extensive experience in digital lending. From his early days at CouponDunia to leading PharmEasy and Hotstar, Mikhil discusses the future of credit in India, digital loan processes, and the unique distribution strategies that have driven success throughout his career. LinkedIn: https://www.linkedin.com/in/mikhil-innani/ X: https://twitter.com/mikhilinnani ๐๏ธ #YushikaJolly: The creative force behind Paradyes, Yushika has carved a niche in the hair-colour market with innovative products and a strong social media presence. She talks about her entrepreneurial journey, the challenges of category creation, and GenZ consumer behaviour. LinkedIn: https://www.linkedin.com/in/yushikajolly/ Instagram: https://www.instagram.com/yushikajolly/ ๐ฌ Podcast Agency - Artfarm LinkedIn: https://linkedin.com/company/artfarm-podcast Instagram: https://instagram.com/artfarm.podcast Time Code: 00:00 - Introductions ๐ค 02:00 - Arindam's journey in Atomberg ๐ 04:55 - Mikhil's background in startups ๐ผ 08:03 - Identifying fraud customers using data ๐ 11:38 - How did Yushika start Paradyes? ๐จ 14:55 - Myths in hair colouring ๐ญ 16:50 - Why do fans need to be smart? ๐ก 21:06 - The story behind Atomberg's name โ๏ธ 21:45 - Marketing for New Age Indian Consumers ๐ฅ 24:45 - Price Please "pp" ๐ท๏ธ 27:30 - Medicine advertising at Pharmacy ๐ 34:45 - Saving money and discounts ๐ค 38:07 - Offline vs Online marketing ๐ 42:50 - Atomberg's initial B2B success ๐ 47:11 - Arindam's early days of cold-calling and sales โ๏ธ 53:55 - Marketing campaigns by Paradyes ๐ฅ 56:40 - Challenges of working with big banks ๐ฆ 58:35 - Starting days of Apollo Finvest ๐ฐ 01:05:20 - Starting as small businesses ๐๏ธ 01:06:55 - Arindam sells Atomberg's mixer grinder to Biswa ๐ 01:09:35 - Mikhil turns Biswa into a client ๐ 01:12:00 - Yushika convinces Biswa to colour his hair green ๐ |
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| Tags | Superleap | Superleap Podcast | yushika jolly | yushika jolly interview | yushika jolly shark tank | arindam paul | arindam paul atomberg | atomberg fans | atomberg | mikhil innani | apollo finvest | mikhil innani apollo finvest | pharmeasy | hotstar | Superleap AI | Indian Sales | Indian Consumer | paradyes | paradyes hair colour | paradyes shark tank | Modern India Sales | New India Consumer | India Podcast | Business Podcast India | biswa kalyan rath | biswa comedy | biswa podcast | biswa comicstaan |
