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| Name | CSPAN Booknotes - The Father of Spin: Edward Bernays (1998) |
| Video Uploader | Video From Sean Russell |
| Upload Date | This Video Uploaded At 02-08-2022 16:49:10 |
| Video Discription | Author Larry Tye about his book and the life and career of Edward Bernays, The Father of Spin: Edward L. Bernays and The Birth of Public Relations, published by Crown. Mr. Bernays was considered the founder of the public relations field. Edward Louis Bernays (November 22, 1891 − March 9, 1995) was an American theorist, considered a pioneer in the field of public relations and propaganda, and referred to in his obituary as "the father of public relations". Bernays was named one of the 100 most influential Americans of the 20th century by Life. He was the subject of a full-length biography by Larry Tye called The Father of Spin (1999) and later an award-winning 2002 documentary for the BBC by Adam Curtis called The Century of the Self. Bernays touted the idea that the "masses" are driven by factors outside their conscious understanding, and therefore that their minds can and should be manipulated by the capable few. "Intelligent men must realize that propaganda is the modern instrument by which they can fight for productive ends and help to bring order out of chaos. Booknotes is an American television series on the C-SPAN network hosted by Brian Lamb, which originally aired from 1989 to 2004. The format of the show is a one-hour, one-on-one interview with a non-fiction author. The series was broadcast at 8 p.m. Eastern Time each Sunday night, and was the longest-running author interview program in U.S. broadcast history. |
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| Tags | Book | Books | Non Fiction | Non-Fiction | Nonfiction | Author | Media | Information | Power | Propaganda | Influence | Manipulation | CIA | Intelligence | Government | Marketing | Advertising | Commercial | Profit | Public | Frued | Freud | Influencer | Bio | Biography |
