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| Name | Do Knock-Offs Prove the Value of a Brand? | Idea Channel | PBS Digital Studios |
| Video Uploader | Video From PBS Idea Channel |
| Upload Date | This Video Uploaded At 13-03-2013 20:04:38 |
| Video Discription | Viewers like you help make PBS (Thank you 😃) . Support your local PBS Member Station here: https://to.pbs.org/donateidea Living in the consumer culture that we do, we've learned that specific brands can carry very different meanings and values. We're willing to pay hundreds or thousands more for a specific brand name item, but sometimes it can be tempting to go the way of the knock-off for a fraction of the price. The counterfeit industry is huge and isn't going anywhere, and companies spend huge amounts to dissuade people from buying "fakes". But are knock-offs REALLY a negative for the brand? Extra double extreme thanks to Lana Swartz (@lanalana) for her help on this episode. Hey! You should watch some Dan Brown http://youtube.com/pogobat and ExtraCreditz! http://youtube.com/ExtraCreditz and also read this Ian Bogost piece http://www.gamasutra.com/view/feature/6366/persuasive_games_exploitationware.php and look at this picture of a goat: http://i.imgur.com/aaREJWA.jpg Let us know what sorts of crazy ideas you have, about this episode and otherwise: Tweet at us! @pbsideachannel (yes, the longest twitter username ever) Email us! pbsideachannel [at] gmail [dot] com Idea Channel Facebook! http://Facebook.com/pbsideachannel Hosted by Mike Rugnetta (@mikerugnetta) Made by Kornhaber Brown (http://www.kornhaberbrown.com) Music: Roglok: http://vimeo.com/musicstore/track/21166 Binarpilot: http://www.jamendo.com/en/track/661417/geeks Level 5: Room for the Homeless http://www.jamendo.com/en/list/a101325/level-5 Want some more Idea Channel? Here's Last Week's episode: "Is Minecraft the Ultimate Educational Tool?" http://youtu.be/RI0BN5AWOe8 Want another one? Here ya go: "What Does the Russian Meteorite Tell Us About Surveillance Culture?" http://youtu.be/Cjlb3Iu071M Here's Some More: "There's No Such Thing As Offline?!?" http://youtu.be/CZwJq88cWKY |
| Category | Education |
| Tags | Education Download MP4 | Education Download MP3 | Education Download MP4 360p | Education Download MP4 480p | Education Download MP4 720p | Education Download MP4 1080p |
