Hellow guys, Welcome to my website, and you are watching Terry McBride of Nettwerk on "Collapsing Copyright" and the Music Industry's New Paradigm. and this vIdeo is uploaded by ArtistsHouseMusic at 2010-12-02T09:01:37-08:00. We are pramote this video only for entertainment and educational perpose only. So, I hop you like our website.
| Name | Terry McBride of Nettwerk on "Collapsing Copyright" and the Music Industry's New Paradigm |
| Video Uploader | Video From ArtistsHouseMusic |
| Upload Date | This Video Uploaded At 02-12-2010 17:01:37 |
| Video Discription | In this clip from www.artistshousemusic.org - Terry McBride, founder and CEO of Nettwerk Music Group, shares his views on the business model he believes is the future of the music industry -- in specific, a state of "collapsing copyright" in which one entity controls all three of an artists' saleable assets (publishing, recordings, and likeness) and therefore can leverage all three assets at once to develop an artists' career. He then illustrates his argument with stories taken from Nettwerk's own roster of artists, and shows how this new paradigm could transform the entire process by which consumers find and obtain music. |
| Category | Music |
| Tags | music models | terry mcbride | artistshousemusic | artists house music | copyright | future of music | independent labels | music labels | music industry today |
