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| Name | The TikTok You've Never Heard Of: Inside China's 'Little Red Book' (Xiaohongshu) |
| Video Uploader | Video From Creators Lunch |
| Upload Date | This Video Uploaded At 14-07-2024 20:39:26 |
| Video Discription | As Western creators scramble for views on TikTok and Instagram, a sleeping giant in the East is revolutionizing social commerce. Ting Ting, a trilingual content creator, pulls back the curtain on China's digital landscape, revealing a world of sophisticated algorithms and seamless shopping experiences that make Silicon Valley look positively quaint. From the ubiquitous WeChat to the enigmatic 'Little Red Book' (Xiaohongshu), Ting Ting navigates the nuances of platforms that blend entertainment, e-commerce, and social networking with unprecedented fluidity. She highlights how Chinese creators are monetizing at scales that dwarf their Western counterparts, with some influencers managing empires of thousands of brick-and-mortar stores. As the lines between content and commerce blur, this insider's perspective offers a glimpse into what might be the future of global social media. FULL EPISODE: https://youtu.be/7UBuc0FEp0E?feature=shared |
| Category | People & Blogs |
| Tags | creators lunch | brian lee | jaeki cho | interviews | podcast | creator economy | righteous eats | Xiaohongshu | Little Red Book | Chinese social media | TikTok China | social commerce | KOL | WeChat | social media future | Chinese apps | social shopping | Asian tech trends | China vs West | digital innovation | social media revolution | Asian influencer marketing | China internet culture | FOMO Daily | East meets West technology | tingsquaretings |
