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| Name | Dohale Jevan Poshanchi Vaati | Quaker Oats | CHROME PICTURES Director: Hemant Bhandari |
| Video Uploader | Video From Chrome Pictures |
| Upload Date | This Video Uploaded At 04-07-2024 16:58:20 |
| Video Discription | According to a Guardian report, nearly 40% of Indian children suffer from malnutrition. Surprisingly, the root cause often lies not in resource scarcity, but in a lack of awareness about the importance of a balanced diet. Despite various initiatives to address this issue and meet children's nutritional needs, many parents hesitate to utilize available resources. In rural India, science and reason often fall short. To raise awareness about nutrition's importance, Quaker turned to the traditional cultural event Dohahe Jewan, a baby shower ceremony rich in symbolism for the unborn child. While symbols like bows and arrows for bravery and lotuses for beauty are customary, notably absent is a symbol representing good health and complete nutrition. To bridge this gap, Quaker creatively combines scientific knowledge with cultural beliefs. Packaging nutrition education within cultural practices aims to convey its importance while respecting local traditions. Client: Quaker Oats Agency: Leo Burnett India Production House: Chrome Pictures Director: Hemant Bhandari Producer: Abhishek Notani Project Coordinator: Napolean Daniel Amanna DOP: Tapan Basu Production Designer: Saloni Porwal Costume Stylist: Tanya Oak Editor: Shahnawaz Mosani Lyricist: Swanand Kirkire Casting Director: Aniket Khabade Chief AD: Deepak Magoo Music Composed, Programmed & Arranged by: Rohan-Vinayak Sound Design: Arun Crasto (Crastos) DA’s: Rishabh Jain & Muskaan Dube Line Producer: Umakant Talekar Assistant Producers: Aakriti Bhatnagar & Anand Rai Agency: Leo Burnett India Chairman, Leo Burnett South Asia & CCO, Publicis Groupe, South Asia: Rajdeepak Das CEO, Leo Burnett South Asia: Amitesh Rao National Creative Directors: Vikram Pandey & Sachin Kamble President-North: Samir Gangahar Executive VP: Jaikrit Singh Executive Creative Director: Harsh Maheshwari Creative Directors: Anissha Mazumder & Abhinandan Dey Strategy Lead: Ashish Mathew Film Department: Pooja Talwar Vice President: Binay Mehra Account Management: Rishika Mishra Brand Team: VP and Foods Category Head, Pepsico India & South Asia: Anshul Khanna Category Lead, Quaker India: Sravani Babu Senior Brand Manager, Quaker India: Reema Ghosh Cast: Shreyansh Pawar | Dusha Nandu | Kailash Waghmare | Rukmini Sutar | Trupti Gaikwad | Vaishnavi Ghodke | Gayatri Pande | Teshvani Vetal | Sarika Kamlesh Kachi & Sakshi Vyavahare 2nd AD: Vishal More AD's: Leanne Barbosa, Shubh Khan, Sanchit Pradhan Production Manager: Shantanu Gokhale Production Assistant: Hritik More | Chirag Chaudhari & Shridhar Dhuri Casting Team: Vishal More | Mahendra Khedkar | Karan Patil | Smit Mali & Datta Sangram Wasamkar Local LP: Charandas Harley Local Production Manager: Ajit Khadatkar Assistant Production Manager: Balakdas Ghorpade Local Production Team: Sandip Gajbhiye | Umesh Warkad | Swapni | Dadarao | Kiran | Nikhil & Abhay Chief Costume Assistant: Ankita Sethi Costume Assistant: Kavita Darade Art Assistant: Roshni Jadhav 1st AC: Rama Bellam Focus Puller: Nilesh Gorkha Gaffer: Mansoor Ali Light Operator: Rajdeep Singh Makeup Artist: Dinesh Dake Prosthetic Makeup Artist: Ankita Debnath Prosthetics: Sethu Sivanandan Hair Stylist: Sajan Mehta Prop Boys: Prashant, Raju, & Ram Dressman: Aslam & Imran Shaikh Camera: RD Equipment Shooting Lights: Light Craft & Sound Pvt Ltd Sound Recordist: Arun Kumar Digital Imaging Technician: Nikhil Jadhav PA System & Walkie-Talkie: Om Enterprises Vanity Van: Adarsh Enterprise Hard Drive: JBR Computers Panther/Dolly: Ahmed Generator: Sakhare Electric & Sound Caterers: Vaishnavi Caterers Fan/Tent/Chairs & Table: Jagdish Sound Service Local Cars: Nilima Tours & Travels, Nagpur Junior Artist Supplier: Guddu Awthale | Pushpa Kale & Abbhu Bhai Post Producer: Dutta Yewale Post Supervisor: Sanjay Malvankar Assistant Post Supervisor: Aditya Adure Guitars/ Mandolin/ Banjo instruments: Vinayak Slavi Live Rhythm & Percs: Rohan Utpat & Vinayak Salvi Violin & Viola: Jitendra Jawda Shehnai: Durgesh Additional Programming: Amit Padhye Chorus Singers: Pragati Joshi | Aditi Prabhudesai | Seema Lele | Madhura Paranjape | Sapna Heman | Sharmishtha Bhatkar | Shraddha Hode | Bhakti Joshi & Aparna Nimkar Singing Humming: Rohan Utpat & Aditi Prabhu Desai Grading: Andreas Bruckle (Prime Focus) Online Editor: Shadab Abdul Aziz Shaikh Assistant Online Editor: Atul Verma Marketing Manager: Ashish Gole Social Media: Devyani Chopra & Suyash Purohit PR Associate: Aishwarya Karekar Accountant: Vikas Tambe Our Boys: Manish Singh | Amit Manikpuri | Vishal Singh | Lav Kush Singh & Sanjeev Kumar |
| Category | Entertainment |
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