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| Name | From Shake Shack To Mirror, Start-Up Success Stories | Founder Effect Marathon |
| Video Uploader | Video From CNBC Make It |
| Upload Date | This Video Uploaded At 12-04-2022 16:00:26 |
| Video Discription | What do fast-casual chain Shake Shack, online grocery retailer Misfits Market and fitness company MIRROR have in common? Founders who saw opportunity where others didn’t and the ambition to see their dreams through. Shake Shack began as a hot dog cart in 2001 in New York City’s Madison Square Park by famed restaurateur Danny Meyer. The menu was handwritten by Meyer on a single sheet of paper in about 10 minutes and is about 85% the same today. Brynn Putnam, the CEO and founder of MIRROR, secured $3 million in venture capital to fund her tech-based fitness company on the same day that she gave birth to her son. In the summer of 2020, Putnam sold MIRROR for $500 million to Lululemon. Abhi Ramesh landed on the idea to sell ugly fruits and vegetables while apple picking with his girlfriend. In 2020, Misfits Market shipped 77 million pounds of food to more than 400,000 households across the U.S. Since launching in 2018, Misfits Market has expanded to both coasts, has over 1,000 employees and has received over $300 million in funding. All three founders made costly mistakes along the way, but were able to see past their hardships to take their idea from a dream to a successful business. Watch this Founder Effect marathon to learn more. SEGMENTS 00:00 -- Intro 00:48 -- How Danny Meyer Built Shake Shack 20:37 -- How I Sold My Start-Up To Lululemon For $500 Million 35:07 -- How I Built a $1 Billion Start-Up Called Misfits Market » Subscribe to CNBC Make It.: http://cnb.cx/2kxl2rf About CNBC Make It.: CNBC Make It. is a new section of CNBC dedicated to making you smarter about managing your business, career, and money. Connect with CNBC Make It. Online Get the latest updates: https://www.cnbc.com/make-it Find CNBC Make It. on Facebook: https://cnb.cx/LikeCNBCMakeIt Find CNBC Make It. on Twitter: https://cnb.cx/FollowCNBCMakeIt Find CNBC Make It. on Instagram: https://bit.ly/InstagramCNBCMakeIt #CNBCMakeIt #CNBC #FounderEffect From Shake Shack To Mirror, Start-Up Success Stories | Founder Effect Marathon |
| Category | News & Politics |
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